Friday, August 6, 2010

2010 Audi A3 Media Information

Audi is the first car company in the U.S. to sell 100 percent of its gasoline engines with FSI direct injection technology beginning with model year 2010. In 2000, Audi began racing with FSI direct injection technology in the R8 FSI prototype race car at Le Mans and the American Le Mans Series. Since this technology first became available for U.S. consumers in late 2004 with the introduction of the 2005 A6 3.2 FSI, the list of Audi vehicles with FSI direct injection technology has continued to grow.

The 2010 Audi A3 is rewriting the book on efficiency with the addition of an all-new 2.0 TDI clean diesel engine. The multi-port, turbocharged engine delivers the power and drivability that luxury owners demand while offering unprecedented fuel economy and low emissions. Likewise, the 2010 A3 maintains its sporty DNA, with S line exterior upgrades standard on all models and available quattro all-wheel drive. The choice of a robust 2.0 TFSI engine or the remarkably efficient 2.0 TDI continues to cement the A3’s spot as a class-leader.

The Audi A3 created an entirely new premium compact car segment when the first-generation model debuted globally in 1996, and the car has enjoyed tremendous success since it arrived in the U.S. in 2005. By 2009, Audi had sold more than 1.9 million A3s worldwide, and that number continues to swell today. The combination of quality, craftsmanship and efficiency continues to make the A3 a leader in its segment.

The Design: Elegant and Functional
The 2010 Audi A3 retains many of the same attractive style elements introduced in 2009. The leaning hood and fenders are expressively styled, and the bumper keeps its large, easily identifiable single-frame radiator grille. Audi DNA is apparent from front to rear, thanks to a steeply raked windscreen and forward leaning roofline. For the first time, Premium Plus models come equipped with Audi xenon plus headlights with LED daytime running lights as standard equipment. The 2010 Audi A3 also will be available with new wheel choices for an upgraded appearance.

The profile of the 2010 A3 presents an athletic, capable stance. Short overhangs in the front and rear give the A3 a ready-for-anything stance, and the Audi dynamic bodyline instantly associates the vehicle with its sporty cousins. From the rear, the A3 continues to display handsome family traits. Brilliant LED tail lamps dominate the tail of the vehicle, and a large rear hatch makes loading and unloading easy. The rear bumper boasts a bold diffuser to improve aerodynamics as well as muscular dual exhaust tips.

All 2010 A3 models now come equipped with sporty and stylish S line appearance upgrades. Those include aggressive front and rear fascias with fog lights, rear spoiler and unique wheel options.

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